{"id":6451,"date":"2022-04-20T14:20:10","date_gmt":"2022-04-20T17:20:10","guid":{"rendered":"https:\/\/contabilidadecaxias.com.br\/index.php\/2022\/04\/20\/best-structured-data-testing-tools\/"},"modified":"2022-04-20T14:20:10","modified_gmt":"2022-04-20T17:20:10","slug":"best-structured-data-testing-tools","status":"publish","type":"post","link":"https:\/\/contabilidadecaxias.com.br\/index.php\/2022\/04\/20\/best-structured-data-testing-tools\/","title":{"rendered":"Best Structured Data Testing Tools"},"content":{"rendered":"

Structured data<\/a>\u00a0is the code on your website that explains and organizes the content on the page. The image below is an example of structured data.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

Structured data relates to SEO and marketing because it helps search engines understand your content and website. When your website content is optimized using structured data, you\u2019ll gain more visibility for your site pages in SERPs.<\/p>\n

<\/a><\/p>\n

Given its impact on SEO, you\u2019ll want to ensure your website\u2019s structured data is optimized. Below we\u2019ll recommend some high-quality structured data testing tools, and explain how to fix errors you find in your testing process.<\/p>\n

Structured Data Testing Tool Preview<\/h2>\n

1. Rich Results Test<\/h3>\n

Google\u2019s Rich Results Test<\/a>\u00a0tool analyzes the structured data on your desktop and mobile site pages to ensure it supports rich results. It specifically tests for Google SERPs special features, so it\u2019s crucial to use if you\u2019re optimizing your website for Google search results.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

To use it, simply paste a URL or code snippet and click test and the results will call out any errors and explain how to fix them.<\/p>\n

2. JSON-LD Playground<\/h3>\n

JSON-LD Playground<\/a>\u00a0tests your structured data syntax against JSON standards to ensure it is correct. To use it, simply enter your structured data markup code and you\u2019ll get a detailed report.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

The tool also shares example code structures for specific categories, like recipes or people, that you can use to model your structured data.<\/p>\n

3. Schema.org<\/h3>\n

Schema.org<\/a>\u00a0checks the syntax of your structured data to ensure it meets standard schema markup requirements. While Google\u2019s Rich Results Test focuses more on Google SERP features, this tool checks for all possible schema markups like, for example, the correct structure for a restaurant\u2019s website.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

To use it, paste your code snippet or URL, and click Run Test. Your results will call out any errors and let you know how to fix them.<\/p>\n

4. Bing Markup Validator<\/h3>\n

Bing\u2019s Markup Validator<\/a>\u00a0analyzes your site’s structured data for markup errors and gives suggestions on how to improve. If you\u2019re optimizing your site for Bing SERPs, this is the site to use. Hovering over any of the issues brings up a dialogue box that explains how to solve the problem.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

5. SEO Site Checkup<\/h3>\n

SEO Site Checkup\u2019s Structured Data Test<\/a>\u00a0analyzes whether your structured data meets HTML Microdata specifications. To use the tool, simply paste the URL of the page you\u2019re checking and run the test.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

Results call out the total number of errors, their suggested level of priority for fixing them, and links to guides that help you fix the issues.<\/p>\n

6. Email Markup Tester<\/h3>\n

Google\u2019s Email Markup Tester<\/a>\u00a0analyzes your email’s HTML to verify if it meets standard specifications. To use it, simply paste your code into the text box and click validate. If there are any errors, the tool will call them out for you to fix.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

7. RDF Translator<\/h3>\n

RDF Translator<\/a>\u00a0validates different types of structured data formats to ensure your site is set up correctly. To check your code, simply paste your site URL or code snippet and click submit.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

8. Search Console Structured Data Report<\/h3>\n

Search Console Structured Data Report<\/a>\u00a0gives you an overview of your structured data that includes the total number of valid elements, valid elements with warnings, and errors. If you click on the report rows that contain errors, the tool tells you exactly what the error is so you can tackle the issue.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

Structured Data Generator<\/h2>\n

9. Markle\u2019s Schema Markup Generator<\/h3>\n

Merkle\u2019s Schema Markup Generator<\/a>\u00a0helps you generate accurate structured data for your website and website pages. You can create schema markups for articles, events, FAQ pages, etc., that are correctly formatted, ensuring your website is fit to appear in SERPs.<\/p>\n<\/p>\n

Image Source<\/a><\/span><\/p>\n

Simply select the schema you need, input your information, and copy and paste the code on your site.<\/p>\n

10. Structured Data Markup Helper<\/h3>\n

The Structured Data Markup Helper<\/a>\u00a0helps you create structured data that meets Google\u2019s standards. You simply paste your URL to your website or your email HTML, select the type of data you\u2019re inputting (i.e, a job posting) and click Start Tagging.<\/p>\n<\/p>\n

Image Source<\/a><\/p>\n

The tool then gives you your structured data using the correct tags that will surface your content in SERPs.<\/p>\n

How to Fix Errors Found With a Testing Tool<\/h2>\n

If you get errors when testing your structured data, fixing them is crucial to ensuring your site shows up in SERPs. Many structured testing tools give suggestions on how to remove the errors in your structured data, and below we\u2019ll go over some critical steps to remember.<\/p>\n

1. Fill in missing fields.<\/h3>\n

Some of the most common errors you may see are missing fields. This usually means that you have an element in your structured data that doesn\u2019t have a corresponding field that explains what the data is. For example, if you’re missing a publish date in the structured data for a news article, you may see:<\/p>\n

Missing:date published<\/em><\/p>\n

You can simply fix this error by entering the publish date.<\/p>\n

2. Prioritize those with the most errors.<\/h3>\n

After testing your structured data, your tool may call attention to the data types that contain the most errors. You\u2019ll want to fix these first, as errors in these may be contributing to subsequent errors that will resolve themselves once these are fixed.<\/p>\n

3. Fix manual actions.<\/h3>\n

Manual actions are when a human reviewer determines that pages on your site aren\u2019t compliant with Google\u2019s webmaster guidelines. For example, a page on your site uses the standard review markup but doesn\u2019t include any reviews. You\u2019ll want to address these errors immediately because manual actions can significantly impact your site rankings.<\/p>\n

Structured Data Helps Your Site SEO<\/h2>\n

You should consider testing and validating your website’s structured data as a critical component of your SEO process, as it has a significant impact on your site appearing in search results. Leverage the structured data testing tools in this list to ensure your structured data meets standards.<\/p>\n<\/p>\n

<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Structured data\u00a0is the code on your website that explains and organizes the content on the page. The image below is an example of structured data. Image Source Structured data relates to SEO and marketing because it helps search engines understand your content and website. When your website content is optimized using structured data, you\u2019ll gain […]<\/p>\n","protected":false},"author":0,"featured_media":6452,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[],"class_list":["post-6451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias-marketing"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"\nBest Structured Data Testing Tools - Contabilidade Caxias<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/contabilidadecaxias.com.br\/index.php\/2022\/04\/20\/best-structured-data-testing-tools\/\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Best Structured Data Testing Tools - Contabilidade Caxias\" \/>\n<meta property=\"og:description\" content=\"Structured data\u00a0is the code on your website that explains and organizes the content on the page. 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