{"id":16594,"date":"2022-10-12T10:11:32","date_gmt":"2022-10-12T13:11:32","guid":{"rendered":"https:\/\/contabilidadecaxias.com.br\/index.php\/2022\/10\/12\/10-best-mobile-friendliness-tests-what-does-it-mean-to-be-mobile-friendly\/"},"modified":"2022-10-12T10:11:32","modified_gmt":"2022-10-12T13:11:32","slug":"10-best-mobile-friendliness-tests-what-does-it-mean-to-be-mobile-friendly","status":"publish","type":"post","link":"https:\/\/contabilidadecaxias.com.br\/index.php\/2022\/10\/12\/10-best-mobile-friendliness-tests-what-does-it-mean-to-be-mobile-friendly\/","title":{"rendered":"10 Best Mobile Friendliness Tests [+ What Does it Mean to be Mobile Friendly?]"},"content":{"rendered":"

Nobody wants to sit there pinching, poking, and squinting at their phone just to view your website. So it should come as no shock that 50% of people will use a business less often if their site isn\u2019t mobile friendly<\/a>, according to Google.<\/p>\n

But how can you be sure that your website is mobile friendly? Sure, you could check it on your own smartphone. But what about the hundreds of other kinds of phones and tablets that your visitors are using?<\/p>\n

<\/a><\/p>\n

Today we\u2019ll cover a selection of mobile friendliness tests that will give you clear answers and actionable tips. For each test, we\u2019ll put our own site through the wringer, so you can make an apples-to-apples comparison of the results. Then we\u2019ll take a look at what it means to be mobile friendly and how it can impact your SEO. But first\u2026 what even is a mobile friendliness test?<\/p>\n

What is a mobile friendly test?<\/a>
\n 10 Best Mobile-Friendliness Tests<\/a>
\n What does it mean to be mobile friendly?<\/a>
\n Does mobile friendliness affect SEO?<\/a>
\n Is responsive the same thing as mobile friendly?<\/a> <\/p>\n

<\/a> <\/p>\n

A good mobile friendliness test will look at a wide range of factors. These include technical factors such as:<\/p>\n

Site speed
\n CSS and Javascript use
\n Plugins like Flash or Java <\/p>\n

They\u2019ll also include usability factors like:<\/p>\n

Is the text readable without zooming?
\n Does the content fit the screen without scrolling sideways?
\n Are links and buttons easily clickable? <\/p>\n

But while most mobile tests will consider the same factors, not all of them will give you the same results. That\u2019s why we\u2019ve assembled a list of the 10 best mobile friendliness tests to consider.<\/p>\n

<\/a> <\/p>\n

1. Website Grader<\/a><\/h3>\n<\/p>\n

Get Your Grade Right Now<\/a><\/p>\n

Website Grader is HubSpot\u2019s own test, powered by data straight from Google Lighthouse. It offers a 30-point assessment of factors that affect your mobile friendliness. Then it shows you easy-to-understand recommendations to improve your site.<\/p>\n

Not sure what the recommendations mean? Click through into free video lessons on how to optimize a responsive website for mobile.<\/p>\n

What stands out:<\/p>\n

Also grades your website\u2019s performance, SEO, and security at the same time. <\/p>\n

Offers actionable tips:<\/span> Yes<\/p>\n

Cost:<\/span> Free<\/p>\n

2. Google Mobile Friendliness Test<\/a><\/h3>\n<\/p>\n

Instead of a grade scale, like some other tools, Google\u2019s mobile test offers a simple pass\/fail. Either your \u201cpage is usable on mobile\u201d or your \u201cpage isn\u2019t usable on mobile.\u201d<\/p>\n

If it isn\u2019t, you\u2019ll see a list of reasons why it failed. (We\u2019ve included a screenshot below of the results from a failing website. Their URL has been hidden to protect the innocent.)<\/p>\n<\/p>\n

The one downside of Google\u2019s Mobile Friendliness tool is that it only tests individual pages and not your website as a whole.<\/p>\n

What stands out:<\/p>\n

Clicking on the reasons for failure will show you a screenshot of the affected area. <\/p>\n

Offers actionable tips:<\/span> Yes<\/p>\n

Cost:<\/span> Free<\/p>\n

3. Page Speed Insights<\/a><\/h3>\n<\/p>\n

Google\u2019s Page Speed Insights is like the bigger, stronger cousin to their Mobile Friendliness Test.<\/p>\n

Instead of a simple pass\/fail, you\u2019ll get individual ratings on various performance metrics that have a direct impact on your user experience. The upshot to this is that you\u2019ll get a much more in-depth understanding of your website\u2019s performance. The downside is that if you don\u2019t already understand these terms, you\u2019ll have some studying to do.<\/p>\n

This makes Page Speed Insights ideal for sites that are supported by a web developer or dev team.<\/p>\n

What stands out:<\/p>\n

Provides a detailed list of diagnostics and actionable improvement opportunities, along with an estimate of potential time savings. <\/p>\n

Offers actionable tips:<\/span> Yes<\/p>\n

Cost:<\/span> Free<\/p>\n

4. MobiReady<\/a><\/h3>\n<\/p>\n

MobiReady starts by offering interactive visualizations of how your site looks on various devices. Beneath that it gives you a score between 1-5, and compares that to the scores of the top 1,000 Alexa sites for context.<\/p>\n

Underneath all of that, you\u2019ll get a list of results, both good and bad, that explains the what, why, and where to find these issues.<\/p>\n

What stands out:<\/p>\n

Any failing results include a link that points towards how to fix it. <\/p>\n

Offers actionable tips:<\/span> Yes<\/p>\n

Cost:<\/span> Free<\/p>\n

5. WebPage Test<\/a><\/h3>\n<\/p>\n

WebPageTest\u2019s results start with simple summaries that are easy to understand, even if you\u2019re less technically inclined. For those with more dev skills, clicking on these results will take you on a deep dive into your performance issues and related tips.<\/p>\n

After that, you can switch to one of 14 different categories of results, including your core web vitals, content, and image analysis.<\/p>\n

What stands out:<\/p>\n

See how your page loads as a filmstrip, short video, or waterfall of processes. <\/p>\n

Offers actionable tips:<\/span> Yes<\/p>\n

Cost:<\/span> Free<\/p>\n

6. Pingdom<\/a><\/h3>\n<\/p>\n

Pingdom provides you with both a letter grade, as well as a score from 1-100. Beneath that, you\u2019ll get a short list of performance improvement recommendations. Clicking on them will reveal plain-language explanations for your problems.<\/p>\n

These explanations won\u2019t turn a novice into an expert, but they provide a good place to start.<\/p>\n

What stands out:<\/p>\n

Allows you to choose the geographic region of your test. (For example, North America, Europe, Asia, etc.) <\/p>\n

Offers actionable tips:<\/span> Yes<\/p>\n

Cost:<\/span> Free<\/p>\n

7. Bing Mobile Friendliness Test<\/a><\/h3>\n<\/p>\n

Bing\u2019s Mobile Friendliness Test is a fast and simple tool that\u2019s good for a quick check-in.<\/p>\n

Just like Google\u2019s Mobile Friendliness Test, Bing\u2019s tool gives you a simple pass\/fail, along with a list of reasons why. Unlike Google\u2019s test, many of Bing\u2019s reasons don\u2019t come with any explanation.<\/p>\n

What stands out:<\/p>\n

Shows a simple rendering of what your site would look like on a mobile device. <\/p>\n

Offers actionable tips:<\/span> Kind of<\/p>\n

Cost:<\/span> Free<\/p>\n

8. SiteChecker<\/a><\/h3>\n<\/p>\n

SiteChecker gives a grade on a scale of 100, and a wealth of information about your site\u2019s performance. And while they call it a Mobile Friendliness Test, you\u2019ll get a large list of improvement recommendations for both desktop and mobile.<\/p>\n

You\u2019ll see suggestions for content, coding, linking, social media, and more. And for each issue, you\u2019ll find a \u201chow to fix\u201d button that provides info on why it matters and what to do.<\/p>\n

What stands out:<\/p>\n

Also provides a detailed accounting of your site\u2019s CSS and Javascript files. <\/p>\n

Offers actionable tips:<\/span> Yes<\/p>\n

Cost:<\/span> Free with 7-day trial<\/p>\n

9. WooRank<\/a><\/h3>\n<\/p>\n

WooRank is a marketing SaaS that\u2019s known for its SEO extensions and plugins. Their website scoring tool will analyze the performance of your site, including its mobile friendliness.<\/p>\n

In a matter of seconds, they\u2019ll give you a score between 1-100; however, you\u2019ll need to sign up for their service to see the reasons behind it. This makes WooRank\u2019s test a good option for those who are already in the market for a suite of SEO tools.<\/p>\n

What stands out:<\/p>\n

If you sign up for an account, your results are connected to the rest of their tools. <\/p>\n

Offers actionable tips:<\/span> Upon signup<\/p>\n

Cost:<\/span> Freemium<\/p>\n

10. BrowserStack<\/a><\/h3>\n<\/p>\n

BrowserStack\u2019s tool is different from the others on this list, in that it\u2019s actually a responsive design test. (We\u2019ll explain more about the difference later on.) So while it won\u2019t give you a grade, or a list of improvements, it will let you see how your site renders on over a dozen different devices.<\/p>\n

We\u2019re including it in this list because it\u2019s extremely useful when used in tandem with another mobile friendliness test. Your visitors will judge your site on how it looks, just as much as they will on how it works.<\/p>\n

What stands out:<\/p>\n

Paid accounts can also run interactive testing on over 3,000 different browsers and devices. <\/p>\n

Offers actionable tips:<\/span> No<\/p>\n

Cost:<\/span> Free<\/p>\n

<\/a> <\/p>\n

What does it mean to be mobile friendly?<\/h2>\n

\u201cMobile friendly\u201d means that your website (or app) looks good and performs well on a smartphone or tablet. Many factors contribute to mobile friendliness<\/a>, but they all boil down to a good user experience.<\/p>\n

To be considered mobile friendly, your site needs to be fast, simple, and easy to use no matter what device the reader is using.<\/p>\n

<\/a> <\/p>\n

Does mobile friendliness affect SEO?<\/h2>\n

Yes, mobile friendliness absolutely does affect your SEO. In a rare bit of transparency, Google announced in 2015<\/a> that they would be \u201cboosting the ranking of mobile-friendly pages on mobile search results.\u201d<\/p>\n

That\u2019s a big deal, considering that 64% of searches are done on a mobile device<\/a>, according to research by Sistrix.<\/p>\n

But what about desktop searches? Does mobile friendliness affect them? That\u2019s a little less clear; however, in 2018 Google signaled its intent to switch to mobile-first indexing<\/a>. That\u2019s a fancy way of saying that Google would be considering your mobile version first when choosing what to index.<\/p>\n

And while indexing and ranking are not the same things, we know that Google only maintains one index. That means it\u2019s reasonable to assume your mobile friendliness may potentially influence how well you rank in desktop searches.<\/p>\n

<\/a> <\/p>\n

Is responsive the same thing as mobile friendly?<\/h2>\n

Responsive design<\/a> is a great way to be mobile friendly, but they\u2019re not the same thing. Think of mobile friendliness as the goal, and responsive design as the way to get there.<\/p>\n

Responsiveness means that your website automatically adapts to whatever device the reader is using. The text and images will scale to fit the size. The layout will rearrange to suit the screen. And whether a visitor arrives on a smartphone, desktop, tablet, or even an e-reader, they\u2019ll still find a quality user experience.<\/p>\n

Don\u2019t let a bad mobile experience put you in a pinch<\/h2>\n

As you can see from the screenshots, the scores that you receive can vary wildly. Because of this, it\u2019s important not to get too hung up on chasing a number. Use your grade as a guide, but focus on the improvements, and work toward a great mobile experience for your visitors.<\/p>\n

<\/a><\/p><\/p>\n","protected":false},"excerpt":{"rendered":"

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