Categoria Notícias

The Ultimate Guide to Content Distribution

Year after year, hundreds of marketers report increased efforts and spending on content marketing — or the intention to do so. But great content is wasted if your audience doesn’t know it exists. Content distribution is integral to your content…

What Are Content Managers, and How Do You Become One?

Content managers build a company’s content strategy, create targeted and relevant content, and distribute marketing communications to audiences online. They are organized, well-versed in fostering a brand voice, and often know their way around a blog post. You might just…

Advice and Resources for AAPI Business Owners, From AAPI Business Owners

Welcome toBreaking the Blueprint — a blog series that dives into the unique business challenges and opportunities of underrepresented business owners and entrepreneurs. Learn how they’ve grown or scaled their businesses, explored entrepreneurial ventures within their companies, or created side hustles,…

15 Hiring Trends to Watch in 2023 [Marketing Leader Data]

This past year we’ve seen the effects of the pandemic in labor shortages, the Great Resignation, and signs of another recession — now’s the time to rethink recruitment and hiring strategy for 2023. While we can’t predict the future, we…

Reducing Busy Work: Tips & Tools for Marketers [+New Data]

The average marketer spends almost a third of their time completing repetitive tasks. Marketers already have enough responsibilities — and can’t afford time mismanagement on busy work. Marketers should spend their time driving company growth and visibility, — and in…