Earning the trust of prospective customers can be a struggle. Before you can even begin to expect to earn their business, you need to demonstrate your ability to deliver on what your product or service promises. Sure, you could say…
Whether you’re managing thousands of blog posts or a few dozen articles, you know that it’s imperative to have an editorial calendar to keep track of it all. The good news is, there are a lot of great calendar tools…
Around the globe, more than 300 emails are sent and received each day, on average. That’s 300 opportunities to market yourself and your business in those individual emails you send. A lot of people treat their email signatures like an…
I’ll be the first one to admit it: the first time I wrote a blog post, I had a lot of new terminology to learn. Specifically, I didn’t know the purpose of a meta description and why adding one to…
They say the best things often come in small packages. Think about it: jewelry, books, the keys to a new car … all of these things support this notion. And with our attention spans shrinking below that of a goldfish,…
It’s never easy notifying someone that they didn’t get the job. This often leads to generic emails, or worse, complete silence – that’s where a rejection letter template can come in handy. While it’s never fun to do it, there…
Starting a new job? Then it’s time to put your best foot forward. Specifically, you’ve got to show up to your new job, make a great first impression, and contribute something of value. No biggie, right? To crush your new…
So, you want to learn how to program. Honestly, great choice — pursuing software or website development is a challenging but highly rewarding career path. Now, for your next big decision: Which programming language should you start with? It can…
Today, most marketing teams are focused on driving traffic toward websites in hopes that this traffic then converts into qualified leads for sales reps to close. But that’s only half the battle. Getting more out of existing traffic and leads…
Consistently creating high-quality, engaging, and relevant content across social channels can be incredibly difficult and time-consuming for marketers. To combat those challenges, most marketers have relied on reposting content from other creators and brands as an opportunity to fill in…