As marketers find more innovative ways to attract audiences, video has become a meaningful part of the strategic conversation. Video marketing is no longer an “up-and-coming” content strategy. It’s here, and it’s an increasingly powerful way to communicate your brand…
Leadership isn’t just about control — it’s also about actions and behaviors. As a leader, do your current leadership behaviors align with both your and your team’s goals? And does your behavior boost your team’s morale or bring the mood…
If you’re leaving your job, you’re not alone. The workforce has revolutionized into “The Great Resignation.” Some experts have renamed the recent spikes in employee resignations as “The Great Reimagination” or “The Great Realization.” People are reevaluating how they work,…
Worry often comes along with the excitement of a new job. What if you can’t adapt to new people, processes, and team-wide dynamics quickly enough to make a great impression? Fortunately, there’s a way to organize and prioritize your time…
There‘s much more to email campaigns than drafting up some copy and hitting send. One of the most crucial components is email cadence: the pulse, pace, and playbook of a successful email campaign. In other words, if you can get…
On-page SEO has the power to bring countless new visitors — and customers — right to your website. Additionally, on-page SEO is also completely up to you: You get to establish what the topic and/or goal of each page will…
Giving your two weeks notice is never easy, particularly if you have a good relationship with your boss and colleagues, or you feel they’ve invested time and energy into your professional development. If you’re wondering how to give two weeks…
Workplace culture and strong internal relationships are undeniably critical for your company’s long-term success. Focusing your efforts on employee relations, and cultivating good relationships between employers and employees can help your Human Resources department mitigate conflict, build trust between team…
Years ago, I worked at an office where the only time I ever heard from my manager was if I fell short of expectations. Without positive feedback, I felt like all of my wins went unnoticed and that they didn’t…
Floors. Ceilings. Bathroom stall doors. These are just a few of the places you’ll find QR codes. In fact, they’ve become so ever-present that 45% of shoppers used marketing-related QR codes in 2021. There’s no denying the popularity and convenience…