Categoria: Marketing

It feels like Instagram, more than any other social media platform, is evolving at a dizzying pace. As it continues to roll out new features, updates, and algorithm changes, it can be hard to keep up. That’s where the Instagram stats comes in. There’s a whole lot of research out there about Instagram — everything… Continuar lendo 80+ Instagram Stats You Need to Know in 2023

A couple years ago, artificial intelligence still seemed like a somewhat far-off, sci-fi version of reality. And it certainly didn’t seem like something that would completely transform how marketers work within the next few years. But in 2023, generative AI is officially here, and it’s only growing. In fact, the generative AI market size accounted… Continuar lendo Why AI Isn’t Replacing Our Jobs — Or Search Engines — According to Jasper’s Head of Enterprise Marketing

A new social network has taken the internet by storm, and it goes by the name of Mastodon. Having amassed a following of almost two million active users by this January, the platform is described as an alternative to Twitter. So what does this new name have to offer marketers? And can your brand benefit… Continuar lendo What’s Mastodon & Should Social Media Marketers Keep it on Their Radar?

One of the worst feelings in the world is forgetting a great idea. All you had to do was write it down, but you were confident that you’d never be able to forget something so compelling. When it slid out of your mind, though, the easy loss of such an insightful thought nearly crushed your… Continuar lendo 14 of the Best Mind Mapping Software to Brainstorm Better Ideas

Slack changed workplace communication. It can be a helpful tool or an amusing diversion — and this makes Slack tips essential to cut through the noise. Slack is capable of so much that it’s hard to uncover what features you really should be using. To help, we put together some of the best Slack tips… Continuar lendo 25 Slack Tips to Make You and Your Team More Effective

List three things you’ve done this year that pertain to search engine optimization (SEO). Do these tactics revolve around keyword research, meta descriptions, and backlinks? If so, you’re not alone. When it comes to SEO, these techniques are usually the first ones marketers add to their arsenal. While these strategies do improve your site’s visibility… Continuar lendo The Ultimate Guide to Technical SEO

With a recession looming, many brands are tightening up their budgets, and often, marketing is one of the first ones to go. If you’re marketing without a budget, find below some free marketing strategies with high ROI. Plus, get some advice from HubSpot marketers who specialize in working with startups. Below, let’s review the top… Continuar lendo Marketing Without a Budget? Use These 10 Tactics [Expert Tips]

Facebook offers many ways to test the performance of your Facebook ads before they go live. One of the most popular tools Facebook offers is A/B testing, which allows you to find out which imagery and copy resonates most with your audience. Here, let’s dive into how you can A/B test your marketing ads on… Continuar lendo A/B Testing on Facebook: How to Do It Right

It’s a new year and the question on every social media marketer’s mind is, “What social media trends should I expect?” To learn more about what brands can expect in 2023 and beyond, the HubSpot Blog surveyed 1,283 marketers to discover trends B2B and B2C businesses will leverage in 2023 and which ones they’ve left… Continuar lendo 10 Social Media Trends Marketers Should Watch in 2023 [New Data]

Have you ever had to hype yourself up to send an email? We have too. Writing compelling professional emails is a superpower that most professionals would love to have. Email is the most common form of professional communication, and sending bad emails can make or break your career. This article will provide some tips to… Continuar lendo How to Write an Effective Email: 13 Pro Email Writing Tips